Project Overview
Welcome to the Marketing Campaign Builder. This interactive guide outlines the critical stages of developing a comprehensive marketing campaign. By leveraging AI as your co-pilot, you will move from foundational research to tactical execution.
Project Workstream Weighting & Intensity
🎯 Objective
Develop a complete marketing campaign for a company of your choice, demonstrating mastery of fundamental marketing principles (STP, Consumer Insights) enhanced by AI productivity.
🤖 AI Role
Use AI (the built-in Gemini tools & AI Playground) to accelerate research, deepen analysis, and generate creative assets. You are the pilot; AI is the engine. Verify all outputs.
Market Research
Goal description goes here.
? Key Questions to Answer
📋 Standard Prompts
💬 AI Playground
Chat with AI to brainstorm ideas, get feedback, or explore marketing concepts